The sale is better because the sign is bigger

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At the grocery store, a husband and wife were arguing over a $3 bag of crackers while I tried to vanish in plain sight.

Husband: Look, there’s the crackers we want. And they’re on sale, 10% off.
Wife: I have a coupon for $1 off, let’s use that instead.
Husband: You can’t use both. The 10% sale is better.
Wife: How would you know? The coupon is for a dollar. I think that’s better.
Husband: No! The sale is better!
Wife: No it isn’t! I’m pretty sure the coupon is better!
Husband: The sale is better, you stupid [expletive]!
Wife: Why?
Husband: The sale is better because the sign is bigger!

The power of marketing is such that a bigger sign can defy the laws of mathematics to the computationally challenged.

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Marketing

Comments

8 responses to “The sale is better because the sign is bigger”

June 21, 2010

jlbraaten

Ah yes, Marketing, where $2.99<$ 2.00.

Reply
June 21, 2010

jlbraaten

Ah yes, Marketing, where $2.99<$ 2.00.

Reply
June 25, 2010

natwarrior

When I worked retail people believed they were getting a better deal with the “We Pay the Taxes”, which were 15.56% at the time, instead of a “20% OFF Sale”. It was the idea of not paying taxes to the governement that made them feel they were getting a better deal.

Reply
June 25, 2010

Drew Kime

Well, at least he had a reason. :-/

Reply
June 25, 2010

natwarrior

When I worked retail people believed they were getting a better deal with the “We Pay the Taxes”, which were 15.56% at the time, instead of a “20% OFF Sale”. It was the idea of not paying taxes to the governement that made them feel they were getting a better deal.

Reply
June 25, 2010

natwarrior

When I worked retail people believed they were getting a better deal with the “We Pay the Taxes”, which were 15.56% at the time, instead of a “20% OFF Sale”. It was the idea of not paying taxes to the governement that made them feel they were getting a better deal.

Reply
June 25, 2010

Drew Kime

Well, at least he had a reason. :-/

Reply
June 25, 2010

Drew Kime

Well, at least he had a reason. :-/

Reply