Category: Blogging
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You Ask, I Answer: How Not To Use Generative AI In Healthcare?
In today’s episode, I share critical dos and don’ts for using AI in healthcare. You’ll learn why models shouldn’t operate unsupervised, and how to maintain data privacy. I’ll explain the risks of third-party systems, and why local models may be best. You’ll benefit from understanding disclosure needs, and the “money or your life” concept from…
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You Ask, I Answer: Experimenting with Generative AI?
In today’s episode, you’ll learn why I think experimenting with local AI models can benefit you. I’ll explain how using open weights models locally allows you to maintain data privacy and save on costs. You’ll discover why censorship in foundation models damages performance, and how an adversarial model approach lets you constrain outputs while preserving…
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Mind Readings: Generative AI For Marketers Course
In today’s episode, I introduce my new generative AI course designed to equip you with strategic and tactical skills. You’ll learn AI concepts and prompts, mitigate risks, sell AI internally, and prepare your career. With exercises and templates, you’ll gain hands-on experience to become an AI leader. I believe this course provides unmatched value –…
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You Ask, I Answer: Generative AI Time Savings?
In today’s episode, I reveal major time savings from AI. You’ll learn the “3x rule” for automation and how to build a task list. I explain approaches to eliminate repetitive work – from writing code to summarization. You’ll benefit from higher quality outputs while skipping manual effort. Join me for actionable tips to leverage models…
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You Ask, I Answer: Favorite Uses of Generative AI Workflow?
In today’s episode, I reveal my favorite AI use case: coding. You’ll learn how models struggle to create but excel at interpreting. By treating them as smart interns and having them build custom tools, you’ll boost productivity exponentially. I explain why their statistical reasoning causes mistakes, and how supervision helps. Join me for actionable tips…
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Mind Readings: Build DEI into AI From The Start
In today’s episode, I delve into the intricacies of integrating diversity, equity, and inclusion (DEI) initiatives into Artificial Intelligence (AI) models. It’s a complex and intriguing discussion, and I shed light on some key questions: Should we train our models from scratch or leave them ‘raw’? What does it mean to incorporate DEI principles from…
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Almost Timely News, 24 October 2021: Marketing Supply Chain, Social Listening, Building Strategy
Almost Timely News, 24 October 2021: Marketing Supply Chain, Social Listening, Building Strategy :: View in Browser Learn how to develop social media strategy to beat competitors based on publicly available data » What’s On My Mind: Your Marketing Supply Chain Pop quiz: what’s in your marketing supply chain? Something that occurred to me earlier…
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You Ask, I Answer: Re-Using Blog Content For Other Channels?
Danielle asks, “I have started writing blog posts on our company website. Should I use the same content for email marketing? Should I just reuse the content or link back to the site? What about social media?” Content re-use is a fine strategy to get the most out of high-value content. The reality is that…
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You Ask, I Answer: Using Company Names in Blog Content?
Matt asks, “Our agency wrote a blog post about 6 things to consider when choosing a yearbook publisher. However, they only used our name in the post once. That seems…odd…to me. I asked why and they said “We do not recommend putting your name in because it will then turn it into an ad and…
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How to Remove Disqus Comments From WordPress
I used to love Disqus. Once upon a time, it was a great ad-supported commenting system that allowed for rich interactivity, and even had a profit-share for site owners. But times change, companies change, and Disqus is now an ugly hindrance to my website instead of a help. The profit-share is gone, the ads are…
