Podcasters Across Borders 2008 Review
Podcasters Across Borders 2008 has wrapped up, and I’m back in the office. Another terrific weekend, full of great friends and interesting discussions. A few takeaways from this weekend that I picked up:
Sylvain Grand-Maison showed a great slide of song structure and podcast structure – comparing the two, and suggesting that the same ideas that make a song worth listening to could make your podcast worth listening to.
Jay Moonah did a great demo of how the medium is the message by having a blindfolded volunteer identify the quality of a promotional message by the paper it was printed on.
Tod Maffin from the CBC explained about “IT” or the quality that makes a podcast terrific. One of his suggestions was to speak more intimately, reminding us that a significant portion of people listen to podcasts with headphones or earbuds; speaking to them as if you’re shouting across the room (radio) is a mismatch for how people listen.
There were plenty of other discussions I had this weekend, and I’ll be making some changes from a technical perspective as well as a marketing perspective for the various media adventures we all participate in
Oh, and I won a Blue Snowball mic, which was a nice treat, and soon to be a nice treat for the listeners of the Financial Aid Podcast.
Many thanks to Mark Blevis and Bob Goyetche for putting on another fantastic conference.
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